Archive | June, 2012

Resume SEO: How to Use Keywords To Get Noticed

Search Engine Optimization … For Resumes

Wow! I never thought of this one, I can tell you: search engine optimization for your resume online!

Actually, it makes really good sense. These days a huge percentage of job searchers are searching online. They post resumes online and join job hunter / employer networking sites. Some of these sites are huge! They don't call it "Monster" for nothing, you know!

All of these resumes end up in a keyword searchable database! Those that are optimized for the right keywords … are the ones that will get found!

Here's an article about it from Business Insider by Josh Tolan.

Resume SEO: How to Use Keywords To Get Noticed

"By Josh Tolan – "SEO, or Search Engine Optimization, isn't just a way for companies and individuals to improve their standing in search engines like Google. It can also be a good way for the clever job seeker to get noticed."
http://www.businessinsider.com/resume-seo-how-to-use-keywords-to-get-noticed-2012-5

In this economy there are lots of us shopping resumes around daily. Are you taking advantage of your own knowledge of keywords and their uses to make sure yours gets found? Do you have a resume mounted anywhere online? If you have … and you didn't think about the points Josh makes in his article … maybe now is the time to revisit it and give it a little look … from an SEO perspective! 

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Social Signals are Taking Over Backlinking in SEO, Daniel Tan Speculated

I've decided that here at Online Techniques we are really more interested in getting you ALL of the information you want about Internet marketing training, blogging, and business online … than we are with providing you with the information WE want you to have. So, starting today we will be much more active here in the OT Blog, and we will be doing our best to provide you with relevant news articles, videos, teachings, blog posts … in short, any and all good information about our preferred topics … from ALL sources, not just from ourselves.

Sound good? Great! It's my idea to turn Online Techniques into a one-stop shopping center for all information you might want regarding search engine marketing, search engine optimization, blogging, website and blog building … I want to put it all in one place for you.

With that in mind … and realizing that NOW is a very good time to start … here's our first article recommendation:

Photo by Danard Vincente

With the advent of Google updates "Panda" and especially the latest one, "Penguin", SEO experts like Daniel Tan, the creator of the "SEO Presser" plugin I recommend so highly, are beginning to speculate that Search Engine optimization as we know it might soon be a thing of the past. Social signals … like Facebook "Likes" and "Shares" or Google+ votes are carrying more and more weight, while things like Backlinking are seeming to fade in importance.

Here's an interesting article from PRWeb via the Albany Times Union that talks about just this … and what you might want to be doing about it with your own sites.

Social Signals are Taking Over Backlinking in SEO, Daniel Tan Speculated

"Savvy web marketers are turning to social media marketing to boost their social signals and spending less time on backlinking efforts due to the new search engine algorithms in determining the best websites. In March of 2012 Google announced that …"
http://www.timesunion.com/business/press-releases/article/Social-Signals-are-Taking-Over-Backlinking-in-3603509.php

Daniel Tan is no slouch at what he does. If he's paying attention to the "new look" of SEO, I can tell you one thing: I will too!


Have a GREAT Day, everyone! 
 

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