Social Signals are Taking Over Backlinking in SEO, Daniel Tan Speculated

I've decided that here at Online Techniques we are really more interested in getting you ALL of the information you want about Internet marketing training, blogging, and business online … than we are with providing you with the information WE want you to have. So, starting today we will be much more active here in the OT Blog, and we will be doing our best to provide you with relevant news articles, videos, teachings, blog posts … in short, any and all good information about our preferred topics … from ALL sources, not just from ourselves.

Sound good? Great! It's my idea to turn Online Techniques into a one-stop shopping center for all information you might want regarding search engine marketing, search engine optimization, blogging, website and blog building … I want to put it all in one place for you.

With that in mind … and realizing that NOW is a very good time to start … here's our first article recommendation:

Photo by Danard Vincente

With the advent of Google updates "Panda" and especially the latest one, "Penguin", SEO experts like Daniel Tan, the creator of the "SEO Presser" plugin I recommend so highly, are beginning to speculate that Search Engine optimization as we know it might soon be a thing of the past. Social signals … like Facebook "Likes" and "Shares" or Google+ votes are carrying more and more weight, while things like Backlinking are seeming to fade in importance.

Here's an interesting article from PRWeb via the Albany Times Union that talks about just this … and what you might want to be doing about it with your own sites.

Social Signals are Taking Over Backlinking in SEO, Daniel Tan Speculated

"Savvy web marketers are turning to social media marketing to boost their social signals and spending less time on backlinking efforts due to the new search engine algorithms in determining the best websites. In March of 2012 Google announced that …"

Daniel Tan is no slouch at what he does. If he's paying attention to the "new look" of SEO, I can tell you one thing: I will too!

Have a GREAT Day, everyone! 

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6 Responses to Social Signals are Taking Over Backlinking in SEO, Daniel Tan Speculated

  1. John Jarvis June 2, 2012 at 10:27 PM #

    I have been curious Steve, about this “Social Backlinking” stuff. So that’s what it’s called is it…lol.

    Some people stopped using Social Media when they stopped giving us follow links but if we think about it, the spiders still pick up the text, right?

    Follow link or nofollow link, social media will be king for a few years yet. Nice post.

  2. Robert Moritz June 5, 2012 at 2:35 PM #

    Great post Steve.

    You’re absolutely correct, the internet is a changin’. Now that Google has it’s own social media site to compete with Facebook I have no doubt that video’s and “likes” are going to carry a lot more weight than just backlinks.

  3. Steve Gaghagen June 5, 2012 at 5:59 PM #

    Thanks Robert. Check out the post I’m just putting up tonight. I found an interview with Arnie Kuenn of Vertical Measures. I think he’s got it right. Things like back-linking and SEO are not going away … Google is simply weighting things differently. And well they should, in my opinion. Thanks for the comment! 😉

  4. Steve Gaghagen June 5, 2012 at 6:01 PM #

    Hey John … thanks for leaving off your comment. This stuff is getting interesting now, isn’t it?

  5. John Jarvis June 6, 2012 at 2:37 AM #

    Hey Steve…round #2. I forgot the captcha code
    so here we go typing again…lol.

    This stuff is getting verrrrrry interesting now.
    If I went online and told these guys I am buying
    all the courses from that they don’t know their
    grass from a whole in the round I may cause a stir.

    But the thing is even Google don’t know what’s next.
    How can they possibly when they have a couple
    hundred thousand algorithm changes every year?

    Unless…hmmm…you don’t suppose they keep it
    all together with the RSS do you…hehehe.

    Could you place the link to your latest post here?
    I am subscribed to this string and my guess is that
    if a comment string like this were on FB right now, or
    better even yet, YouTube, it may do even better
    for the overall SEO for this particualr post.

    Your thoughts?

    And I just started messing around with the WooThemes.
    I will leave the very first post on a new site attached to this
    comment. But remember…my first go….lol.

  6. Steve Gaghagen June 8, 2012 at 8:04 PM #

    Just posting another article which sort of amounts to “Let’s all throw up our hands … stop trying to figure it all out … and just provide quality websites with quality content delivered in a user-friendly site.” That’s what Google is trying to engineer … and it may be becoming easier to learn to deliver THAT … than to SEO a website in the usual sense. 🙂

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